Did you know? 81% of all Home Buyers start their search on the Internet?

This is why our firm utilizes the technology available in today's market to ensure that your property reaches as many potential buyers as possible. This we accomplish by utilizing the many forms of technology currently available and a continual search for new technology.  Example buyers are 87% more likely to view a property displaying a virtual tour than one without this marketing tool.  This tool is offered for free to all Michael & Lauren Kane Clients

FirstStopHome.com - When you list your home with our firm your property will appear at the top of the list when potential buyers search the Multiple Listing Service from our site www.FirstStopHome.com

That's right your home will appear before the other 9,000+ properties available within the Richmond area on the Michael & Lauren Kane site. Our newly designed site is the result of 2+ years of marketing and technology research.  Unlike most sites FirstStopHome.com has one of the most up to date home search features which are renewed daily not every two to seven days like other sites.  FirstStopHome.com was designed with two goals in mind, ease of use for consumers and delivering needed information for home sellers and buyers without losing the sites ease of use. Also our site will constantly be evolving to meet the needs of c onsumers.

Michael & Lauren Kane arep proud members of the following;

REALTOR.com - Once you have listed your home with Michael & Lauren Kane it will be uploaded to one of the most visited real estate sites in the world Realtor.com. This site often has millions of visitors per day and is the best source for you to search nationally for a home. In fact this is the site we recommend for National Home Searches.  Most firms with national searches on their site are not displaying all Realtor listed homes in the nation like Realtor.com.

CVRMLS - The CVRMLS is the Multiple Listing Service used by all participating Brokers and Agents in the Richmond and surrounding counties area. Displaying your home on the MLS will put the property not only in front of thousands of Brokers/Agents but hundreds of thousands of potential buyers.

• As you can see with 81% of buyers starting their search on the internet we firmly believe that this is where the majority of marketing should be concentrated. Along with a very strong web presence we also utilize Virtual Tours, Local Newspapers and color flyers at the property to ensure a full market saturation of your property all while saving you potentially thousands of dollars in the process.

So please remember that the correct marketing plan is the key to getting your home sold for the highest possible price